Advertising on Affinity Radio
Your local voice across Tyneside
Affinity Radio is a community-driven local radio station broadcasting across South Shields, Tynemouth, Newcastle, and Gateshead on two dedicated DAB+ transmitters. We provide a trusted, highly effective platform for businesses and organisations to connect with real people — right here in the North East.
What Is Affinity Radio?
Affinity Radio is an Ofcom-licensed, community-led station delivering a vibrant mix of local news, music, culture, and entertainment — all with the North East at its heart. From morning headlines and feel-good music to in-depth local interviews, we’re part of everyday life for thousands of listeners across Tyneside.
Where We Broadcast
We broadcast on DAB Digital Radio via two local transmitters:
- Newcastle & Gateshead
- South Shields & Tynemouth
Listeners can find us listed as “Affinity Radio” on local DAB multiplexes, and they can also listen directly on this website, as well as via Alexa and Google smart speakers and a wide range of internet radio apps — ensuring your message reaches audiences wherever they are.
Why Advertise With Us?
- Strong local reach with real engagement
- Affordable advertising packages for small businesses, charities, and CICs
- Flexible options, including sponsorships, shout-outs, and full campaign support
- Authentic broadcasting by real presenters — not automation
Radio is the medium that lives at home, at work, in the car, on smart speakers, and online — making Affinity Radio the ideal place to grow your local presence.
Choose advertising on Affinity Radio
Local Shows & Presenters
Every day, our local presenters play great music and chat with interesting guests from across the region. They keep listeners informed with the latest news, weather, traffic and travel updates, as well as what’s happening in our theatres, community groups, and local clubs.
Affordable & Flexible Packages
As a small business ourselves, we understand the importance of affordability and flexibility. That’s why we offer a range of advertising and sponsorship packages tailored to your needs — without compromising on quality or reach.
Reach Listeners Across Newcastle, Gateshead & Beyond
Our DAB broadcast area across Newcastle and Gateshead reaches 489,000 people aged 15+. We believe we are the only mainstream community DAB radio station fully focused on Newcastle, Gateshead, and the surrounding areas — giving your business a truly local voice with meaningful impact.

How much does Radio advertising cost?
Radio advertising with Affinity Radio is affordable, flexible, and designed to deliver real local impact.
From sponsoring our flagship shows — including high-impact Breakfast and Drive Time programming — you can become an official show sponsor from as little as £1,000 per calendar month.
If you’re looking to promote your message on air, advertising packages start from just £321.99 with our New Year deal.
Whether you’re aiming for maximum visibility or a cost-effective way to reach local listeners, we have options to suit every budget.
Interested in advertising or sponsorship opportunities?
Get in touch today via affinityradio.uk or email advertise@affinityradio.uk
You can email advertise@affinityradio.uk Call our team on 07539226142 or simply fill in the form below.
We look forward to hearing from you!
